Wednesday, July 29, 2009

Universal Bringing The Lorax To The Big Screen


Universal Pictures and Illumination Entertainment are joining forces to turn the Dr. Seuss book "The Lorax" into a 3-D CG animated feature.

"Dr. Seuss' The Lorax" will be co-directed by Chris Renaud and Cinco Paul & Ken Daurio, with Paul & Daurio writing the script.

Though published in 1971, "The Lorax" has a timely "green" theme. It is narrated by a greedy entrepreneur who, despite warnings from the tree-loving Lorax, strips a forest of its stock of Truffula trees to manufacture clothing. The results are catastrophic as all the animals leave and nothing's left.

The picture is targeted for a March 2, 2012, release.

Illumination topper Chris Meledandri will produce and Audrey Geisel will be executive producer. Illumination's John Cohen and Janet Healy will also be involved in producing capacities.

Thoughts:
Never read the book so I don't know what to expect from this. I do however enjoy the Dr. Seuss books and have fairly enjoyed the movie adaptations that have already come out.

2 comments:

Bob Andelman said...

If you enjoyed the movie Despicable Me, you’ll probably enjoy this Mr. Media Radio interview with screenwriters Ken Daurio and Cinco Paul. They also wrote Horton Hears a Who! and are working on an adaptation of The Lorax.

Memoirs of a Mental Mind said...

I can't wait for this movie! Im a huge Dr. Seuss Fan!